Best Served Cold The Rise, Fall and Rise Again of Malcolm Walker
Best Served Cold The Rise, Fall and Rise Again of Malcolm Walker
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The Dramatic True Story of the Iceland Foods CEO
Good Condition - The cover shows some minor scuffing and edge wear, but the binding is solid and the pages are clean and legible.
This is the dramatic, true story of Sir Malcolm Walker, the founder and former CEO of Iceland Foods. Best Served Cold chronicles his incredible journey, from opening the first small shop in 1970 with just £30 to building a £2 billion national enterprise with over 700 stores. The book is an unflinching look at his spectacular success, the shock of being fired in 2001, and the remarkable comeback in 2005 when he led a consortium to buy back and transform the failing business. Walker’s story serves as a model for how, through hard work and intelligent risk-taking, it is possible to build a household name. This is essential reading for anyone interested in business, entrepreneurship, or an amazing tale of resilience and retail transformation.
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