• Consumers 2nd edition - arnould / price / zinkhan - print books book - business - condition: used - non-fiction printed
  • Consumers 2nd edition - arnould / price / zinkhan - print books book - business - condition: used - non-fiction printed
  • Consumers 2nd edition - arnould / price / zinkhan - print books book - business - condition: used - non-fiction printed
  • Consumers 2nd edition - arnould / price / zinkhan - print books book - business - condition: used - non-fiction printed
1 4

Consumers 2nd Edition - Arnould / Price / Zinkhan

Consumers 2nd Edition - Arnould / Price / Zinkhan

$8.63 NZD
$8.63 NZD
Sale Sold out
Taxes included. Shipping calculated at checkout.

Cover definitely has wear but pages are excellent. Ex library book.

Consumers, 2/e, by Arnould, Price and Zinkhan, analyses how and why consumers purchase and consume the way they do. It outlines both the individual and social factors that influence these processes. The text presents a global, behavioral, and multi-disciplinary coverage of consumer behavior. Consumers is praised as the most current text in the field in the areas of technology, research, and illustrative examples.

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